1st Scientist:
[talking about the smokeless Premier cigarette survey] Well of all the people we surveyed the results were just about uniform
F. Ross Johnson:
Uh huh.
Edward A. Horrigan Jr.:
They all said they tasted like shit.
F. Ross Johnson:
Like shit?
2nd Scientist:
Shit was the consensus, yes sir.
F. Ross Johnson:
They all said that? Nobody liked them?
2nd Scientist:
Fewer than 5%
F. Ross Johnson:
You said the results were gonna be terrific
F. Ross Johnson:
Well there's nothing wrong with 5%, Ross, I'll take 5% of the market anytime of the week
F. Ross Johnson:
How much are we into right now?
1st Scientist:
Right now?
F. Ross Johnson:
To date, to here, to now?
1st Scientist:
Upwards of
F. Ross Johnson:
We've spent 350 million dollars and we come up with a turd with a tip? God almighty, Ed! We put enough technology in this project to send a cigarette to the moon and we come up with one that tastes like it took a dump?
Edward A. Horrigan Jr.:
We haven't even talked about the smell.
F. Ross Johnson:
Oh what did they say that was like? A fart?
Edward A. Horrigan Jr.:
Yep.
F. Ross Johnson:
Oh you're not serious! They really said that?
2nd Scientist:
We have an awful lot of fart figures.
F. Ross Johnson:
Tastes like shit and smells like a fart! Got ourselves one hell of a product on our hands it's one unique advertising strategy I'll tell ya that.
Charlie Hugel:
Now I know what the "F" in "F. Ross Johnson" stands for.复制复制成功复制失败,请手动复制